It’s a common rookie error to make a campaign as long as possible in the hope of raising more money. But in the data here there’s no correlation between funding length and total funding raised.

A key part of the Kickstarter dashboard is a chart showing funding progress over time. Every chart tells a story. Here are my stories.

Here’s the final part of my series looking into the funding dashboards of my latest three Kickstarter campaigns.

This was my first “big one”. Here are the reasons this project did significantly better than my previous ones.

One key strategy I took forward after my third project: focus on number of backers rather than the amount pledged.

Digging into the project progress for my very first campaign.

Does Kickstarter get you more customers than you could get running your own pre-launch campaign. Let’s look at the data.

Digging into geography a bit more, where in the US are people backing? Do repeat backers back early?

As with anyone selling a product, I want to know as much as possible about who my customers are. When it comes to Kickstarter that means analysing my backers.

With customer surveys and questionnaires, often the most interesting parts are the qualitative feedback. When you have loads of that data, ChatGPT can help.

A key part of Kickstarter is the project dashboard. To give you an idea what to expect I’ll go through the dashboard from one of my recent Kickstarter projects and break it down.

There are always a lot of numbers thrown around when it comes to Kickstarter and you need to be careful in how you interpret them.

It’s significant that my best Kickstarter has come after six previous ones. Some reasons for this are obvious and others less so.

I’ve just finished my seventh Kickstarter campaign and it’s been my most successful to date. Here a brief overview of the project.

One tactic is to pay to put your Kickstarter in front of people via ads. The other is to make it happen for free.